Blog
Field notes from Team Klaudius.
How the pipeline is built, what we are learning running it at scale, and the orchestration patterns we adopt and discard along the way.
- 5 November 20266 min read
You can now use Klaudius from your phone, on iPhone and Android
The Klaudius mobile app is free on iPhone and Android. Pair it with the Klaudius app on your computer and, while you're out, you can start and stop runs, answer Klaudius when it needs your say-so, go through the day's follow-ups and send them, and read replies from businesses and have Klaudius draft your answer. Everything between your phone and your computer is end-to-end encrypted, notifications included.
Read post - 26 October 20267 min read
Klaudius can now buy your client a domain and put their site live on it, in one click
Most small-business owners have never bought a domain, and it's where a deal they've already said yes to tends to sit for a week. Klaudius can now suggest names that fit the business, buy the one you pick on your Vercel account when you press Buy it, and put the site live on it. If the business already owns a domain, it connects that one instead, changing only the website's settings so their email keeps working.
Read post - 23 October 20266 min read
PHP2Shell: what this week's PHP bug means if you sell websites, and why Klaudius sites had nothing to patch
Two critical bugs in PHP itself, named PHP2Shell, had governments and hosting companies scrambling this week, and updating WordPress doesn't fix them. Here's what to do today if you look after WordPress sites, why the websites Klaudius builds had nothing to patch, and how to give clients the one thing that keeps most of them on WordPress: editing their own site.
Read post - 23 October 202610 min read
Use GoHighLevel? Klaudius can now connect to it: every lead in your pipeline, and client sites moved into AI Studio
For agencies that already run on GoHighLevel, Klaudius can now connect to your sub-account. It's optional, and nothing changes until you connect it. Once you do, every lead Klaudius finds becomes a contact and a deal that moves as the lead does: site ready, pitched, viewed, replied, won. Its tags can start your own workflows, it can hand the pitch to GoHighLevel to send and read the replies back, and once a client signs it can move their finished site into their sub-account as an AI Studio project.
Read post - 19 October 20268 min read
Klaudius can now build your own agency website: the one a business owner looks up after your pitch lands
When your pitch lands, many business owners might choose to look you up before they reply. Klaudius can now build the website for your own business from your real details and your real client work, show you a private preview, and put it live on your own domain. Nothing on it is made up, and every enquiry it brings in lands in your pipeline as a lead.
Read post - 16 October 20265 min read
Klaudius can now tell you when a business opens the site you built them: who looked, when, and how often
Every new site Klaudius builds can now tell you when the business opens it. You receive an alert naming the business while they're still looking, your follow-ups show who has looked and how many times, and anyone who has looked since your last message goes to the top. Your own checks don't count, the visit counter stores nothing on the visitor's device, and the messages never mention it.
Read post - 10 October 202615 min read
Klaudius can now pitch personalised AI receptionists at scale: every prospect rings one number and hears their own
Just like the websites, every business Klaudius pitches can now get a working AI receptionist of its own before they've spoken to you. Your pitch to the business can include a number for them to call; the owner rings it and hears a personalised receptionist answering for their business, already knowing it from the research Klaudius did. One number covers every prospect you'll ever pitch, ten or five hundred, for a dollar or two a month in total, not per prospect. Once they sign, it answers their real calls around the clock and texts the owner every job.
Read post - 9 October 20265 min read
Paul's first three weeks on Klaudius: 3 clients, $2,100 up front, $500 a month
In his first three weeks running Klaudius, Paul signed three local businesses for $2,100 up front and $500 a month in recurring fees. Klaudius did the heavy lifting on its own: it found every business, built each one a website and pitched the owner. All Paul had to do was talk to the owners who wrote back. Here's the interview, on video and in his own words, plus the one piece of advice he'd give anyone starting out: the money's in the follow-up.
Read post - 25 August 20263 min read
Klaudius can now put real letters in the post, autonomously
Most people have no idea this is possible: Klaudius can now pitch businesses with physical mail, end to end, without you touching a printer or a stamp. It writes a one-page letter around a screenshot of the website it already built, has it printed and posted for about $1, and routes the reply back to you digitally through a claim page on the business's new site.
Read post - 15 August 20267 min read
Klaudius can now write your invoices: a bespoke PDF and a ready-to-send email, in a few clicks
The pipeline finds the business, builds the site, sends the pitch. And it can now handle the part all of that was for: getting paid. A few clicks produce a proper PDF invoice, tax handled, and leave a ready-to-send email in your drafts with the PDF automatically attached. You review it and click send. That's the whole workflow.
Read post - 7 August 202613 min read
Booking mode: Klaudius can now target businesses currently paying for booking software
Aesthetics clinics, hair salons, spas and studios overwhelmingly run their diary through Fresha, Booksy, Square or one of seventy-odd others. Thousands of them put that booking page in the website field of their Google listing, because it's the closest thing to a website they have. They pay monthly for booking software, they have no site of their own, and every lead-gen tool on the market filters them out as 'has a website'. Booking mode finds them instead. And the site it builds them comes with its own booking system built in. Our own first outreach batch with it pulled a response rate well beyond anything our classic streams see.
Read post - 2 August 20265 min read
We audited one town for businesses without a website. Most of them weren't where anyone looks.
A single mid-sized Texas town turned out to hold over 100 established, well-reviewed businesses with no website, and if you'd only checked the classic trades, you'd have found about a quarter of them. Where the rest were hiding says a lot about how much opportunity is really out there, and it's why Klaudius now reads each town's economy before it goes looking.
Read post - 26 July 20266 min read
A web agency's first month on Klaudius: 100 businesses, 21 replies, 5 clients
Grant Richardson runs Geaux Launch, a web design agency in Baton Rouge, Louisiana. A month after plugging Klaudius into his pipeline, he'd reached 100+ local businesses, 21 had replied, and 5 had become paying clients, at $400 a site plus a $100/month retainer. The remarkable part: Klaudius found every one of those businesses, built every website, and sent the outreach autonomously. All Grant did was talk to the owners who wrote back and close. Here are his real numbers, and the advice he'd give anyone running the same play.
Read post - 19 July 20268 min read
Rescue mode: Klaudius now targets businesses with a bad website, not just no website
Until now, Klaudius targeted businesses with no website. Rescue mode adds a second stream: businesses that DO have a website, but a bad one. That runs the whole spectrum, from sites in dire need of improvement (won't work on phones, visibly built a decade ago) to sites that are outright dead: parked domains, hosting errors, security warnings. These owners already paid for a website once, which makes them the easiest people in the world to pitch a better one. Here's how the new stream qualifies leads, and what one town's scan actually found.
Read post - 14 July 20269 min read
The moment a client says yes: go-live SEO in one go
A new website nobody can find is a quiet failure. Klaudius now takes a converted client's site from deployed to properly launched in one go: sitemap and structured data in place, the canonical domain set, the URL pushed to search engines, and a ten-minute checklist for the rest. What it does, what it deliberately refuses to do, and how to sell it.
Read post - 4 July 202612 min read
Klaudius now builds booking systems: production-grade, custom to the business, in a few clicks
Every website Klaudius builds can now take bookings: restaurant table bookings or salon-style appointments, with instant confirmation emails, self-service rescheduling, a staff dashboard and day-of reminders, on the business's own site. Custom systems like this get quoted at $4,000–$10,000. Here's what it does, what's under the hood, and why businesses will pay well for it.
Read post - 29 June 20268 min read
A Google review count that updates itself, instead of going stale
Put a business's Google rating on its website and the number freezes the day you build it. New reviews keep coming, but the site shows the old figure forever. This makes the rating and review count update themselves, straight from the Google listing, with no widget and no monthly fee. What it does, how it works, and how to sell it.
Read post - 13 June 202612 min read
Klaudius can now give every client their own CMS: bespoke to their site, in a few clicks
Before they sign, business owners ask the same question: can I change this myself? Klaudius can now answer it with a bespoke content management system for any site it builds, installed in a few clicks. Here is what the owner gets, how it is engineered, and how operators sell it.
Read post - 24 May 202621 min read
What to do when a business replies
Built from a sample of over a hundred real replies on our Klaudius pipeline. Every quote and stat below is from those actual conversations.
Read post - 16 May 202612 min read
How we kept Klaudius autonomous after Anthropic moved
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Read postclaude -pstops being economic. Here is what Anthropic actually changed, the workarounds we ruled out, and the orchestrator-as-watcher pattern we landed on withclaude --bg.